- 13 KBA whole storefront, gzipped. Loads before they scroll.
- 0Third-party scripts, web fonts or cookies on your store.
- 1 tapApple Pay or Google Pay in a sheet over your page.
- 8%On Free, only when you sell. Nothing monthly.
How it works
Three steps. Ten minutes at most, and that's with a coffee.
Your store is live the second you claim it, with a tip jar already on it. Everything else is optional.
Claim your handle
Sign in with a magic link, pick a name, done. No password, no forms, no Stripe account required.
About a minutePaste one link in your bio
piccadealy.com/@you loads in about a second inside TikTok, so the people who tap actually arrive.
30 secondsGet paid
Tips and sales land in your balance from day one. Add your bank when you want to withdraw, through Stripe.
Immediately
What you can sell
Start with tips. Add the rest in a tap.
Prices are set once in your dashboard and never trusted from the buyer's phone. Delivery is automatic.
Tips
Preset amounts, one tap to pay. On your store the moment you claim your handle.
Live from second oneDownloads
Presets, templates, PDFs, packs up to 2 GB. Buyers get a secure link by email, instantly.
Mini-courses
Short video courses with a 9:16 preview loop on the card, muted and autoplaying like a feed.
1:1 calls
Coaching, audits, consultations. A booking card with a price and a button, no third-party widget.
Lead magnets
Collect emails for a freebie straight from the card, and keep the list.
Drops
A featured product with a live countdown. Urgency that actually renders on time in a webview.
Built for the in-app browser
TikTok gives you about a second and a half. We use less.
Most link-in-bio stores were built for desktop and ship a whole app to a phone on 4G. Piccadealy was built inside TikTok's browser from day one.
Loads before they scroll
Server-rendered, cached at the edge, no framework JavaScript, no web fonts. The whole page is smaller than one Instagram thumbnail.
One-tap wallets
Tap a price, a sheet slides up, Apple Pay or Google Pay confirms. Cards work too. Nobody is sent to another site.
No accounts for buyers
An email and a signed link. Downloads deliver instantly, receipts go out automatically, and links can be re-sent.
Your look, your accent
Pick a colour and a card style, and the whole store follows, dark mode included. It is all rendered before a single line of script runs.
Sell first, verify later
Identity checks happen when you withdraw, not before your first sale. Your earnings are held safely until then.
Share cards built in
Every store and product gets a 9:16 story image with a QR code, ready to drop into a video or a slide.
Compared
Everything the usual store builders charge you for, before you've sold anything.
Already on Stan, Linktree or Beacons? Paste your page and we draft your products for you. Switching takes about two minutes.
| Feature | Piccadealy | Typical link-in-bio stores |
|---|---|---|
| Monthly fee before your first sale | None | Yes, from day one |
| From sign-up to a live store | About a minute | A setup wizard and a stack of forms |
| Bank details before selling | Not needed | Required |
| Apple Pay inside TikTok | One tap, in a sheet | Often a redirect the webview loses |
| Page weight on a phone | About 13 KB | Typically a megabyte or more |
| Buyer accounts | Never | Sometimes required at checkout |
Pricing
Free until you sell. Cheaper than the alternatives once you do.
Two plans, no tiers, no add-ons. Change any time.
Free
£0 / month
8% per sale plus Stripe's processing fee. Never more than £99 in Piccadealy fees in a month.
- Your handle and a live store in a minute
- Tips, downloads, mini-courses, calls, lead magnets
- Apple Pay, Google Pay and cards inside TikTok
- Story and link-preview cards with QR codes
- Instant delivery and email receipts
Pro
£19 / month
No Piccadealy fee. Stripe's processing fee only. Pays for itself past £240 a month.
- Everything in Free
- No Piccadealy fee on any sale
- Hide the “Made with Piccadealy” badge
- Upgrade or cancel from your dashboard
Questions
The things creators ask before they claim.
Do I need a Stripe account or bank details to start?
No. Your store sells from the moment you claim it. Earnings build up in your Piccadealy balance, and you add your bank and verify your identity with Stripe only when you want to withdraw.
Can people pay without leaving TikTok?
Yes. Tapping a price opens a sheet over your store with Apple Pay or Google Pay, and cards as a fallback. There is no redirect for the in-app browser to lose, and buyers never create an account.
How fast does my store load?
A store is about 13 KB on the wire with no framework JavaScript, no web fonts and no third-party scripts, and it is cached at the edge. On a mid-range phone over 4G it paints in roughly a second.
What does it cost?
Free: nothing monthly and 8% per sale, capped at £99 a month. Pro: £19 a month and no per-sale fee from us. On both, Stripe's card processing fee comes off each sale, as it does everywhere — we show it on every order.
I already have a Stan Store, Linktree or Beacons page.
Paste its address in your dashboard. We read the page, draft your products and prices, and you keep, edit or drop each one before anything goes live. About two minutes.
How do buyers get what they paid for?
Downloads and courses are delivered by a secure link the moment the payment clears, plus an email receipt. Calls and tips send a receipt with your details so you can follow up.